In this episode of Ganado Meets the Malta ESG Alliance, Ganado’s Luke Hili speaks with Jean-Claude Maher, CEO of MeDirect, about how the bank’s ESG journey was shaped by the COVID-19 crisis and the need to reinvent its business model with resilience at its core. He explains how ESG was embedded from the outset as a strategic driver, leading to concrete investments and also addresses the challenges of ESG implementation, while emphasising that long-term value, market demand, and stakeholder trust make ESG essential to MeDirect’s future growth and relevance.
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